AI Insights · Timothy · April 2023
Top 5 Business Apps on iOS in South Africa Q1 2023
In Q1 2023, the top business apps in South Africa on iOS saw varying trends in downloads and active users, with notable performance from Microsoft Teams, LinkedIn, Zoom Workplace, Adobe Acrobat Reader, and WhatsApp Business.
In Q1 2023, the top business apps on the iOS platform in South Africa demonstrated diverse performance trends in terms of downloads, active users, and revenue. Here’s a closer look at the data from Sensor Tower:
Microsoft Teams saw a significant increase in weekly downloads, starting at around 1.1K at the end of December and peaking at 14.2K in mid-February. The app maintained high download numbers throughout the quarter, ending March with approximately 6.8K downloads. Active users also steadily increased, starting from 54.3K at the end of December and reaching a peak of 98.4K in late February before settling at around 88K by the end of March.
LinkedIn: Network & Job Finder experienced consistent weekly revenue, averaging around $16K to $20K throughout the quarter. Weekly downloads fluctuated, peaking at 6.9K in early February and ending March at about 5.3K. Active users saw minor variations, with a peak of 107.8K in mid-January and a slight decline to 97.6K by the end of March.
Zoom Workplace showed an increase in weekly revenue, starting at $434 in late December and reaching $1.7K by late February. Downloads peaked at 8.8K in early February before stabilizing around 4.3K by the end of March. Active users consistently grew, peaking at 76.4K in early March and ending the quarter at around 73K.
Adobe Acrobat Reader: Edit PDF maintained a steady increase in weekly revenue, starting at $5.1K at the end of December and peaking at $9.2K in late February. Downloads saw a peak of 5.6K in late January and ended March at about 4.2K. Active users remained high, peaking at 180.7K in early February and stabilizing around 169.9K by the end of March.
WhatsApp Business showed consistent weekly downloads, averaging around 3.8K to 4.3K throughout the quarter. Active users steadily increased from 49.5K at the end of December to a peak of 56.9K in mid-March, ending the quarter at around 56K.
For more detailed insights and data, visit Sensor Tower.